There are numerous occasions in India, buying gold in any possible form is like a tradition here. As most of the heavyweight gold merchants have brought their businesses online also, it is excellent if you’re thinking of buying gold coins/bars or even jewellery online. But there are some points which you must have to take care of, otherwise, a single mistake in buying gold online can hamper your money and experience both.

Avoid these 7 mistakes while buying gold online

1. Reputed Seller
2. Hallmarked Jewellery Only
3. Take a look at the Terms & Conditions
4. Transparency is a Must from Both ends
5. Ask about their Packaging
6. Return Policy
7. Ask about their Customization options

There are numerous options out there for now from where you can buy gold jewellery online, but not all are reliable, and not all have the same fame or popularity. So, let’s get into a detailed discussion about how to avoid these 7 mistakes while buying gold online.

Reputed Seller

Nowadays there are a number of merchants who sell gold coins/bars/jewellery but not every single of their name is well-heard or popular enough. So, if you’re willing to buy gold online, then first of all you should search for a popular seller who is not only known to a higher number of people, bus also holds a better product review than others. Product reviews really mean a lot as it’s provided by customers in real, and going through several reviews will assuredly give you a better idea of how genuine the seller is.

Hallmarked Jewellery Only

Whenever you’re buying gold online, opt for hallmarked coins/bars/jewellery only, as there is no other option for you to get the assurance of which purity of the gold you’re buying, 14K, 18K, or 22K. There is a list of all the BIS-approved gold jewellery sellers for your reference on the official BIS(Bureau of Indian Standards) Website. For your knowledge only, gold coins and bars, both are available in 24K purity, hallmarked as 999 24K. And for 14K, 18K, and 22K are hallmarked as 585 14K, 750 18K, and 916 22K respectively.

Take a look at the Terms & Conditions

We hope you will agree with us that, on our casual days, we skip reading the terms & conditions on major websites and apps. But, where you’re going to invest thousands of money in gold, you must have to read those terms & conditions instead of skipping them. Actually, terms & conditions are set by the brand owner which clarifies almost every aspect of the brand. So, remember to read it for once at least, so that you don’t have to worry about anything after buying.

Transparency is a Must from Both ends

Ensure what you’re paying for, while buying gold online. Ask the brand, you’re shopping from, for each and every detail. This transparency should be maintained as you have the right to know as a consumer, whether you’re paying more or less for the product you’re buying, and you’re not being charged twice for the same service. Actually a proper bill or invoice with every little break-up will be helpful for you in understanding their charges and all, and do it before paying, for obvious.

Ask about their Packaging

As per gold is one of the most precious metals in the world, when you’re buying gold online, you must ensure that the product will be shipped by them in a proper package, and through a secure delivery partner along with insurance. Nowadays most of the brands provide free shipping almost throughout the whole country, still check their shipping policy if you’ve a little bit of doubt regarding it.

Return Policy

For gold coins/bars/jewellery, no matter you invest 10K or 100K, you must ask the brand officials or search on their portal for their return or exchange policy. Though hallmarked gold can be exchanged anywhere, but some brands provide different offers when you wish to exchange your old gold for their new ornaments. So, checking and being assured of these factors before buying gold online is the best and safest option for always.

Ask about their Customization options

Most of the gold jewellery items need to be customised as per the customer needs or requests, like a ring needs to resized, or some customer wants longer chains for their pendants, etc. So, before confirming your online purchase from the brand, assure all these things so that the purchase don’t seem to be a mistake in future.

After all these points and discussion, we think we’ve made it clear to you that what are the safest ways to buy gold online and how to avoid these top 7 mistakes while buying gold online. For more 14kt hallmarked gold jewellery with IGI-certified natural diamonds, do visit our online store lamarquem.com.